“Connor J Design’s strategic approach to design helped us execute a successful, integrated campaign with multiple components in a very short time period. Their unique process of focusing on a positioning statement, made it easier to make decisions quickly, which resulted in effective design and communication to our target audience. While other firms may claim to use this process, Connor J Design actually does it which sets them apart from the rest.”
“Connor J Design was the creative arm of the Paducah Visitors Bureau branding and marketing efforts during a crucial period when the destination’s arts and cultural product was rapidly evolving. From concept to product, the Connor J Design team worked harmoniously with the Bureau to provide promotion materials that brought new life to the destination and elevated our position in the market.”
“The group at Connor J Design developed the tools we needed to brand our company to expand from a small regional concern to a recognized national organization. We wouldn’t have been able to do it without their work.”
The celebration of the 200th anniversary of our 16th president was the perfect time to launch a campaign for an Illinois destination with Lincoln heritage. The campaign exceeded the business goals for all three areas: site visitors, registrants and subscribers.
This international campaign was produced in six different languages to announce the next generation of fertility diagnostics instrumentation and tests.